Want to know what it’s really like to live in rural Iowa? Ask rural Iowans themselves!

Our 2025 rural listening project shed light on what people are dealing with in Iowa, what matters to Iowans, and what our communities can do to better serve us. These local issues often do not get talked about in the national media but can have more impact our lives than the “bigger” stories of the day. Two simple examples: we’ve heard over and over that folks value community events and they’re concerned about whether kids have access to enough food over the summer.

By sharing these stories, we hope to find common ground among neighbors and work toward building stronger communities.

Looking into the future, the Iowa People’s PAC will share these stories and everything we learned from our listening project with future grassroots candidates. Iowa needs elected officials who care about the issues rural Iowans care about. Rural candidates can’t afford fancy focus groups or polling. Our project aims to do some of that for them in an authentic way, so they don't fall into the trap of relying on state party talking points.

So, without further ado, here are some of our stories, in the words of rural Iowans …